Are Viewers Expecting a Story? Lightning Talk from the DATAcated Expo

Jan 11th, 2022 / Data Visualization
How do you modify a graph so that it’s just right for your audience? Surely a group of scientists will need something different from a group of policymakers. Some audiences adore data. Others don’t. Some audiences have plenty of time. Others don’t. In this blog post, you’ll learn about: the differences between default, traditional, and storytelling graphs; which techniques can help you tell a story with data (e.g., dark colors); and when to use each type of graph.
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Matching Graph Colors to Branding

Feb 9th, 2016 / Data Visualization
Color is about much, much more than simply making your graphs look pretty. Adding color to graphs is simultaneously the easiest and absolute hardest technique to nail. When used well, color can enhance branding when you match your publication’s color palette to your brand and logo. I’ll walk you through the steps.
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